Jaspr Air Purifier Sees 110% Subscription Revenue Growth

Migrated FROM
Chargebee
Industry
400+ BRANDS SEAMLESSLY MIGRATED
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Klaviyo
Top Integration
110%
Subscriptions Revenue Growth
2x
Subscription Increase

About Jaspr

Jaspr is committed to tackling indoor air pollution with its innovative, heavy-duty air purifiers. 

Theirs is a unique business model. Customers order the Jaspr Pro once, followed by automatic shipments of the Replacement Filter every 6 months. 

As Jaspr transitioned from Chargebee to Shopify, they sought a subscription platform to support their niche business model. They required a selling plan capable of changing prices and discounts after the first order - a feature not available in a few other Shopify subscription apps they evaluated. 

With its dynamic discounting capabilities, Loop Subscriptions emerged as the ideal subscription partner for Jaspr.

Most Loved Use Cases 

Loop's subscription dashboard proved highly adaptable to Jaspr's business requirements. Six months in, they’ve made the most of these features. 


1. Flexibility on the selling plan

Loop Subscription lets Jaspr implement dynamic discounting within their selling plan. This added flexibility helps Jaspr change the price and discount after the first order. No development work needed. 


2. Checkout links 

Jaspr leveraged Loop's checkout links to boost subscriber acquisition. By integrating these quick-action links into their SMS flows, which direct customers straight to checkout, Jaspr effortlessly converted one-time buyers into long-term subscribers - right when they were most engaged. 


3. Loop flows 

Loop flows enabled Jaspr customers to effortlessly transition from their 'Jaspr Pro' subscription to a 'Replacement Filter' subscription. By simplifying this process, Jaspr streamlined the customer experience, allowing customers to seamlessly switch from receiving the air purifier to only the replacement filters.

4. Flexibility on the backend 

Loop's backend flexibility became crucial in Jaspr's retention efforts. Customers could add pause subscriptions, swap products, and edit delivery frequencies. When faced with potential cancellations, the Jaspr team was able to offer the flexibility needed to keep customers subscribed. 

Results 

Jaspr's partnership with Loop Subscriptions has yielded some impressive outcomes.

  • In just six months after migrating to Loop, Jaspr doubled its active subscriptions.
  • Driven by better customer experience, Jaspr’s subscription revenue saw a substantial 110% growth.
  • Jaspr scaled their subscriptions, now accounting for 90% of its total revenue.
  • Subscriber engagement remained high, with quick actions boasting an 89% completion rate.