Yotpo Migration: Guide to Migration to Loop

Updated on
February 17, 2025

Successful subscription management is important for a predictable revenue stream as well as long-term customer loyalty for merchants on Shopify. However, with the sunset of Yotpo Subscriptions and the emergence of new solutions to address some gaps, the landscape of subscriptions is changing. Loop Subscriptions, is the number one choice for merchants looking for a robust, reliable, and Shopify-focused subscription management platform. Thanks to its sophisticated features, surprisingly simple interface, and robust integration with Shopify, Loop is quickly becoming the main platform for merchants who want to take their subscription experience to the next level.

However, migration from one platform to another is no easy feat. From mapping your subscription workflows and transferring customer records and payment information to fault check-up for each step, everything needs attention. This guide will provide the tools, strategies, and best practices necessary for a flawless migration so that your Loop Subscriptions business is set up for long-term success. 

Why Migrate to Loop Subscriptions?

1. Cutting-Edge Features

Loop Subscriptions provides a range of features designed specifically for modern eCommerce businesses, including:

  • Customizable Subscription Bundles: Empower customers to create subscription packages tailored to their unique preferences.
  • Smart Dunning Management: Automatically recover failed payments using intelligent strategies to reduce involuntary churn.
  • Enhanced Customer Retention Tools: Features such as personalized cancellation flows help retain customers who might otherwise leave.

2. Seamless Shopify Integration

Unlike Yotpo, which serves as part of a broader suite of tools, Loop focuses exclusively on subscription management for Shopify. This specialization results in tighter integration with Shopify’s ecosystem, from inventory syncing to order management.

3. Transparent and Competitive Pricing

Loop Subscriptions offers a straightforward pricing structure: a 0.75% transaction fee based on the total subscription value. There are no hidden fees or complex tiers, making it easier to predict costs and scale effectively.

4. Dedicated Migration Support

Loop’s team provides hands-on assistance throughout the migration process, ensuring a smooth transition with minimal impact on your business operations or customers.

Preparing for the Migration

1. Evaluate Your Current Setup

Before beginning the migration, take stock of your existing subscription infrastructure:

  • Review active subscriptions, including customer details, product plans, and payment methods.
  • Identify pain points or features missing in Yotpo that you’d like to address with Loop.
  • Document any custom configurations or rules you need to replicate in Loop.

2. Create a Migration Timeline

Plan the migration to minimize disruption. Key considerations include:

  • Scheduling downtime (if any) during off-peak periods.
  • Allocating time for testing and troubleshooting.
  • Communicating with customers about the transition.

Step-by-Step Guide to Migrating from Yotpo to Loop Subscriptions

1. Engage with Loop’s Migration Team

Start by contacting Loop Subscriptions to discuss your migration. Loop’s specialists will:

  • Walk you through the process.
  • Address any specific requirements or concerns.
  • Assign a dedicated migration specialist to assist you.

2. Install Loop Subscriptions

Download and install the Loop Subscriptions app from the Shopify App Store:

  • Log into your Shopify admin.
  • Search for "Loop Subscriptions" in the app store and click "Install."
  • Grant the app permission to access your store data.

Once installed, configure the app with basic settings, including branding, currency, and notification preferences.

3. Export Data from Yotpo

Exporting your data from Yotpo is a crucial step. Follow these steps:

  • Log into your Yotpo admin panel.
  • Navigate to the subscriptions section and select "Export Data."
  • Download the dataset, which should include:some text
    • Subscription details (e.g., plan names, billing frequencies).
    • Customer data (e.g., names, email addresses, payment methods).
    • Active, paused, and canceled subscriptions.
    • Custom configurations.

Review the exported data carefully to ensure there are no discrepancies or missing entries.

4. Prepare Data for Import

Before importing data into Loop, clean and organize it. Here’s how:

Data Cleanup

  • Remove Duplicates: Ensure customer records and subscriptions are unique.
  • Validate Payment Information: Verify that credit card details and billing addresses are accurate.
  • Normalize Plan Details: Standardize subscription plan names, frequencies, and pricing for consistency.

Format Data

Loop provides specific templates for importing data. Reformat your exported data to match these templates, ensuring all required fields are included.

5. Import Data into Loop

Loop’s migration team will assist with the data import process. During this phase:

  1. Set Up Subscription Plans:

    some text
    • Recreate your Yotpo plans in Loop, or enhance them using Loop’s features like bundling and customizable options.
  2. Import Customer and Subscription Data:

    some text
    • Upload customer profiles, subscription statuses, and payment details.
    • Configure billing cycles, renewal dates, and custom rules as needed.
  3. Integrate Payment Gateways:

    some text
    • Ensure your Shopify store’s payment gateway is correctly linked to Loop to process recurring payments.

6. Test the System

Testing ensures your new setup functions smoothly. Use the following checklist:

  • Subscription Functionality: Verify that customers can subscribe, pause, or cancel plans without issues.
  • Payment Processing: Test transactions for various scenarios, including renewals and failed payments.
  • Customer Notifications: Ensure email and SMS notifications are triggered for key events (e.g., renewals, cancellations).
  • Customer Portal: Confirm that subscribers can access and manage their accounts via Loop’s self-service portal.

7. Communicate with Customers

Inform your customers about the migration:

  • Provide Clear Instructions: If customers need to take any action (e.g., updating payment methods), communicate this early.
  • Reassure Subscribers: Emphasize that the transition will improve their experience, with new features and smoother management tools.
  • Send Updates: Keep subscribers informed about the timeline and progress of the migration.

8. Launch and Monitor

Once testing is complete, fully transition to Loop Subscriptions:

  1. Deactivate Yotpo Subscriptions:some text
    • Prevent new subscriptions or renewals from being processed in Yotpo.
  2. Activate Loop Subscriptions:some text
    • Enable Loop for your store and direct all subscription-related operations through the new platform.

Post-launch, monitor your store closely to identify any potential issues and address them promptly.

Benefits of Loop Subscriptions Post-Migration

1. Enhanced User Experience

Loop’s advanced tools allow for a more personalized and seamless experience, leading to higher customer satisfaction and retention.

2. Reduced Operational Overhead

Loop’s automation features, such as smart dunning and renewal management, save time and reduce manual intervention.

3. Increased Revenue Potential

With Loop’s flexible plans, bundling options, and robust recovery tools, you can maximize revenue from your subscription business.

4. Improved Insights

Loop offers detailed analytics and reporting, helping you track performance metrics like churn rate, customer lifetime value, and average order value.

Best Practices for a Smooth Migration

  1. Plan Thoroughly:
    • Allocate sufficient time for testing and troubleshooting.
    • Keep a backup of all exported data as a contingency.
  2. Collaborate with Experts:
    • Work closely with Loop’s migration specialists to address challenges and ensure a smooth transition.
  3. Focus on Communication:
    • Keep customers informed about the migration process, emphasizing the benefits of the new system.
  4. Optimise Post-Migration:
    • Explore Loop’s advanced features, such as upselling opportunities and tailored retention strategies, to unlock new growth potential.

Common Yotpo Migration FAQs

1. Is the Yotpo migration process going to be a long, complicated mess?

‍
Merchants often worry that migrating from one platform to another will be a logistical nightmare, requiring hours of manual effort, back-and-forth with support teams, and the stress of technical issues.

How Loop Eases This Concern:

  • Dedicated Migration Specialists: Loop’s team of experts handles the entire migration process, providing hands-on support at every step.
  • Pre-Migration Planning: A detailed migration timeline ensures you know what to expect and when to remove any guesswork from the process.

Why It’s Worth It:
What might seem like a weeks-long ordeal can often be completed in days. With Loop’s white-glove migration service, you’re never left on your own. Post-migration, you’ll have a platform that’s faster, more reliable, and easier to manage, allowing you to focus on growing your business.

2.Does my team have the time to manage this?

‍
If your team is already stretched thin managing daily operations, marketing, and customer support, taking on a migration project might feel like an impossible task.

How Loop Eases This Concern:

  • Hands-Off Migration: Loop’s migration team does the heavy lifting, so your team’s involvement is minimal. Simply provide access and review progress at key checkpoints.
  • Minimal Downtime: The migration process is designed to ensure your daily operations remain unaffected, so your team can stay focused on business as usual.

Why It’s Worth It:
With Loop, you can upgrade your subscription platform without adding to your team’s workload. The experts handle the complexities while you maintain business continuity.

3.What happens if something breaks mid-migration?

‍
Fear of the unknown can be paralyzing. What if customer payment methods don’t transfer correctly? What if subscription rules don’t function as intended? These “what-ifs” can feel overwhelming.

How Loop Eases This Concern:

  • Pre-Migration Testing: Loop conducts rigorous end-to-end testing before going live to ensure every aspect of your subscription system works flawlessly.
  • Ongoing Support: Should any issues arise, Loop’s support team is available in real-time to resolve them promptly.

Why It’s Worth It:
Change always carries some risk, but with Loop, it’s a well-managed and calculated process. Thorough testing and a responsive support team ensure you can make the transition with confidence.

Ready to Migrate from Yotpo or Any Other Subscription Platform?
If you’re ready to take your subscription management to the next level, Loop Subscriptions provides a comprehensive, hassle-free migration experience. Whether you’re moving from Yotpo, Recharge, Bold, or another platform, Loop’s dedicated migration team will make your transition seamless.

Book a call today and see how Loop can transform your subscription business. Migration is just the first step toward achieving long-term success with a platform designed for growth.

Final Thoughts

Migrating from Yotpo Subscriptions to Loop Subscriptions is an opportunity to enhance your subscription business and deliver a superior experience to your customers. By following the steps outlined in this guide, you can ensure a seamless transition while minimizing disruptions.

If you’re ready to make the switch, contact Loop’s migration team today and take the first step toward a more flexible, efficient, and customer-friendly subscription solution.

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Written by
Emma Johnson
Head of Marketing

Emma Johnson is celebrated for her strategic brilliance and innovative flair. By seamlessly blending creativity with data-driven insights, she has propelled Loop’s brand to new heights, establishing it as a formidable force in the Shopify Subscriptions space.

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