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5 Takeaways from Kurt Elster's latest podcast on reducing subscription churn with Andriy Rudnyk

Updated on

September 3, 2024

Here are five valuable tips for minimizing customer turnover from the conversation between - Kurt Elster and Adriy Rudnyk, founder of the Good Subscription Agency.

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On LTV

1. Once someone becomes a subscriber the LTV goes up by 200-300%
— Loop Subscriptions (@LoopEngine) March 1, 2023

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On subscription value

2. Make your customers feel stupid for not subscribing.
— Loop Subscriptions (@LoopEngine) March 1, 2023

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On upcoming order mail

3. Upcoming order is the most profitable marketing email you send every month.
— Loop Subscriptions (@LoopEngine) March 1, 2023

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On double digit churn

4. If your churn is double digit then you could lose your entire subscriber base in an year.
— Loop Subscriptions (@LoopEngine) March 1, 2023

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On subscribe & save

5. Make subscribe and save the best way to buy from your business.
— Loop Subscriptions (@LoopEngine) March 1, 2023

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Check out Andriy's agency here.

Check out the complete podcast here.

Written by

Emma Johnson

Head of Marketing

Emma Johnson is celebrated for her strategic brilliance and innovative flair. By seamlessly blending creativity with data-driven insights, she has propelled Loop’s brand to new heights, establishing it as a formidable force in the Shopify Subscriptions space.