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A suitable subscription app can make or break your eCommerce subscription business. If you are considering migrating from Recharge subscriptions, Loop can make the process easier for you.
We all know migration goes hand in hand with anxiety. Moving subscriptions from one app to another can now feel like a daunting journey, especially regarding your most prized possession: your subscribers.
You are probably thinking:
These concerns are all valid. The team at Loop has made it their mission to mitigate each one, ensuring that brands can rely on a relatively painless process when migrating.
Let's talk about the advantages unique to Loop, making it an attractive option for your subscription business. Loop has quickly become a leader in subscription management, with impressive stats that speak volumes:
Here’s why Loop is worth the investment:
Loop keeps the subscriber right at the very centre of your subscription business, making a seamless experience that builds customer loyalty. Thanks to the self-service portals and simple-to-manage subscriptions, subscribers can very easily pause, skip, upgrade, or cancel their subscriptions, putting them in control and reducing support requests for your team.
Why This Matters
A positive customer experience is critical for subscriber retention. Loop's clean, intuitive user interface along with flexible subscription management helps brand increase satisfaction and lower churn, directly enabling long-term growth.
With an automated dunning system, Loop ensures that that failed payments don’t result in lost revenue. WIth its automated retry logic and customer outreach to get back on track with failed payments and operations remotely, Loop enhances retention and minimizes churn.
Why This Matters
Churn isn’t just about cancellations, failed payments can silently eat up your revenue. Automated revenue recovery tools help you maintain cash flow so that you can focus on your growth instead of on chasing payments down.
Loop offers comprehensive analytics that help you understand your subscription business like never before. With insights into churn rates, subscriber growth, and revenue trends, you can make data-driven decisions that optimize performance and help retention.
Why This Matters
Better insights lead to better decisions. With Loop’s real-time data, you can tweak your subscription strategies to improve retention, reduce churn, and maximize profitability growing your business into scalable growth.
One of Loop's standout benefits is its commitment to your success. Personalized onboarding and hands-on assistance with migrations have ensured that each customer is welcome and possesses the right support throughout the transition process. Whether troubleshooting or providing expert guidance, Loop’s customer success team is there every step of the way.
Why This Matters:
The migration process is, to put it mildly, daunting. You will not have to go at it alone. Loop's dedicated support team will help you in managing the technical aspect of your migration so you can focus on the most important thing-great subscription growth for your business.
The Bundle Builder feature from Loop allows you to create product bundles added directly to subscriptions, giving them more flexibility and increasing your average order value (AOV). Whether you want bundled discounted products to be sold or allow customers to pick a combination of items for their subscription, the Bundle Builder makes it easy.
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Why This Matters:
The ability to give customizable bundles encourages customers to purchase more while maintaining the convenience of a subscription. It not only increases revenue but is also a good way to introduce something unique to customers while making your business competitive.
Instead of allowing your subscribers to cancel the subscription, you can automate certain workflows to engage customers planning to cancel their subscriptions. Offering a pause, providing some discount, or even a product swap as a last-ditch attempt to keep churners on board.
Why This Matters:
Churn is one of the most painful things to deal with for subscription businesses, Loop's Cancellation Flows give you a great edge to keep cancellations from happening in time. Bearing in mind that, your chances of keeping subscribers onboard, the right selection of options or incentives, increase substantially with this consideration.
To begin with, make sure you have everything ready to make your migration into Loop Subscriptions smooth and seamless. Here are more details on what you will need if you want to migrate, thus giving you a clearer path for what you have to prepare
Make sure the following is set up and prepared before beginning the migration process:
It's crucial to understand the type of platform your store is currently using, as this determines the necessary steps and adjustments during the migration process.
The onboarding and migration process to Loop subscriptions has been designed with infinite attention to details, free from interfering with ongoing operations in the store. Here is a snapshot overview of the standard working procedure:
Set Up Loop on the Store -
Go Live with Loop
Migration Begins
Migration Report Shared
Migration Confirmation
Goping live with Loop Subscriptions before the full migration is suggested to minimize any disruptions. By going live with Loop for new subscriptions, you prevent the creation of new subscriptions on the old system. As no new subscriptions are added to the old platform, the data snapshot taken for migration remains up-to-date.
Loop offers two primary migration paths to businesses for transitioning their subscription services to its platform. Both ways cater to different business needs and sizes, providing a lot of flexibility and tailored support according to the situation that the business finds itself in.
When migrating your subscriptions to Loop, it's important to address what data will be transferred, what will not, and the benefits you can look forward to. This will set the expectations properly and prepare them adequately for the migration.
Subscription Contracts: All current and active subscriptions will be moved to Loop. This includes all ongoing subscriber agreements and their terms.
Subscription Settings: The settings dictating the operation of all subscriptions, including renewals, price levels, and subscriber benefits will also be transferred to ensure that there is no interruption in continuity in subscriber experience.
Historical Order Data: Details of past orders will not be migrated. While this historical data can be accessed through historical exports from source platform, it will not be active in Loop.
Analytic information from previous platforms: Data such as total subscriber spend and other analyses from the previous platform will not migrate. However, the important dates of subscription features such as their created_at, cancelled_at, and paused_at will be preserved.
Dedicated Onboarding Team: Right from the start, you will receive personalized guidance from Loop’s team, solely dedicated to your success.
Seamless Data Transfer: Invisible to your customers
Continuous Support: Regular check-ins to ensure smooth operations.
Estimated migration time: The migration takes roughly 1 hour per 1000 to 1200 contracts, but this can change depending on the complexity and size of the data.
Migration fees: Loop doesn't charge more to migrate
Customers Action: Customers don't need to do anything during migration. The whole process happens behind the scenes without any need for customers to step in.
Merchants who've migrated from platforms like Recharge consistently praise Loop for:
Data is the lifeblood of your subscription business. Losing customer records, payment details, or subscription preferences could be catastrophic. This is one of the most common (and valid) concerns for merchants migrating from one platform to another.
How Loop Eases This Concern:
Why It’s Worth It:
Instead of dealing with disjointed customer records or incomplete subscription details, you’ll have a fully operational system that picks up right where Recharge left off. Your subscribers won’t even notice a change, and that’s the goal.
Many merchants fear that moving from one platform to another will be a logistical nightmare, involving countless hours of manual work, endless back-and-forth with support teams, and constant worry about technical errors.
How Loop Eases This Concern:
Why It’s Worth It:
A process that once seemed like it would take weeks can now be done in days. With Loop's white-glove migration service, you’re not on your own. Plus, you’ll end up with a platform that’s faster, more reliable, and easier to manage long-term.
If your internal team is already stretched thin with daily operations, marketing, and customer support, it’s easy to assume that a migration project would be too big of a lift. Who will manage it? How many meetings will it take?
How Loop Eases This Concern:
Why It’s Worth It:
Imagine making a major platform upgrade without adding to your team’s workload. That’s the reality with Loop. You can continue running your business while the experts handle the heavy lifting.
There’s always the fear of the unknown. What if customer payment methods don’t transfer properly? What if my subscription rules get misconfigured? What if, what if, what if...
How Loop Eases This Concern:
Why It’s Worth It:
Risk is always part of any change, but with Loop, it’s a calculated, managed process. Thorough testing and a responsive support team give you the confidence to make the switch.
If you're looking to level up your subscription management, Loop Subscriptions offers a comprehensive, stress-free migration experience. Whether you're coming from Recharge, Bold, or another platform, Loop's dedicated migration team is ready to help you make the switch.
Book a call here
Transform your subscription management today with Loop, where migration is just the beginning of your success story.
Emma Johnson is celebrated for her strategic brilliance and innovative flair. By seamlessly blending creativity with data-driven insights, she has propelled Loop’s brand to new heights, establishing it as a formidable force in the Shopify Subscriptions space.
